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Say you were a villainized e-cigarette startup, with a $13 billion cash investment from the tobacco giant that owns Marlboro, and were blamed for kicking off a vaping epidemic among teens

Similar content being viewed by others Introduction Cigarettes are one of the most found litter items in public spaces [1,2,3,4,5,6,7]

We do not want non-nicotine users to buy JUUL products and that is why our marketing is aimed at adult smokers age 35 and up, the statement said, adding the disclaimer: JUUL products are not intended to be used as cessation products, including for the cure or treatment of nicotine addiction, relapse prevention, or relief of nicotine withdrawal symptoms. In recent months, Juul has become entangled in a growing mass of litigation over its alleged efforts to market its products to teenagers and draw a new generation into the nicotine market

Retrieved 1 November 2025

Nicotine salts are commonly used in these vapes to deliver smooth throat hits, further enhancing the overall vaping experience without the need for complex maintenance or refilling