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Public health authorities are clear: e-cigarette aerosols are not harmless

Saving a few cents per box in manufacturing costs is not worth the risk of transferring unpleasant chemicals and aromas from plastic to the cigars

Popular brands and key players (Euromonitor data): This market is dominated by Big Tobacco companies, which control around 88% of the market, with Philip Morris Internationals IQOS making up over 68% alone

This accessibility ensures that vape enthusiasts never run out of supplies, regardless of the time

In 2019, this pattern was observed among those aged 15 years and over for all of the EU Member States, as well as all of the non-member countries shown in Figure 9