cigarette startup sesh has secured a $40+ million investment, led by @8VC and joined by Post Malone, Diplo, Zach Bryan, Andrew Schulz, and many more. The company was founded in 2020 by Max Cunningham The Letter
The Letter Juul Wanted to Disrupt Big Tobacco. Instead It Created an Epidemic of Addiction. The New York Times Altria in Talks to Take Significant Minority Stake in Juul Labs WSJ Startup Idea: Self igniting Cigarettes Juul Tried to Position Itself As a Responsible Actor. It Backfired. WSJ
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