cigarette job cigarettes (french) Papier a Cigarettes Job

Early advertising campaigns proudly trumpeted "It's toasted!" as if what was being proclaimed was a noteworthy aspect peculiar to that one brand when in fact all tobacco used in cigarettes was "toasted." And in the 1940s when it altered the look of its cigarette pack to make the brand more popular with women, a growing segment of the smoking population, it positioned the redesign as part of the war effort: Consumers were told "Lucky Strike Green Has Gone to War!" by doing away with its former green packaging and so preserving those verdant dyes for use by U.S

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Title Winston Taste goodlike a cigarette should Creator RJ Reynolds Date Created and/or Issued 1963 Contributing Institution UC San Francisco, Library, Industry Documents Library Collection Pollay Advertising Collection Rights Information copyrighted This item is protected by the U.S